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Put the Wet Stuff on the Red Stuff

Hello, When firefighters enter a building that’s engulfed in flames, they never know exactly what danger might be lurking around the corner. It’s natural when they’re feeling overwhelmed or confused to have their sympathetic nervous system kick in, and cause them to freeze and become immobilized. To counter this natural tendency, they’re created simple actionable […]

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The Lazy Recruiters’ Guide to Tracking Metrics

Unable to display content. Adobe Flash is required. Hey There, I firmly believe that complexity is the enemy of execution. No where is this more apparent than when it comes to tracking numbers. If you already have your metrics system dialed, then you don’t need to watch this 4-minute video.  But if you’re like 90% […]

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[Quick Tip]: Do the Closest thing to Money First…

Here’s a quick tip that was posted in our private Facebook Group…

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How to Get a “Yes” on 80% of Your Recruiting Calls

When you make a recruiting call, are you first looking to pitch a job, or learn about the candidate’s skills and aspirations? Are you looking to open a strategic dialogue, or just sell a job? If you are like a lot of recruiters you start off the conversation by attempting to sell the job opportunity […]

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The Confused Buyer Says “No”

If you were in a focus group for a new fast food restaurant and you were asked about how much variety and choice you would prefer, what do you think you would answer? If you are like the majority of Americans, you would likely say that you would prefer a large menu with more choices. […]

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Complexity is the Enemy of Execution

Hey There, A quick thought for you today; Complexity is the enemy of execution. I see this theme play over and over in my 1:1 coaching sessions. And if I’m honest, I see it play out in my own work at times as well. The more complex a task seems, the less chance there is […]

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“I’ll Never Make Another Placement…”

Have you ever thought about the importance of your inner dialogue in terms of influencing your performance? Most people agree that we tend to become what we think about, focus on, and talk about. With that in mind, picture 2 veteran recruiters who haven’t made a placement in 8 weeks.

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5 Vital Marketing Questions

Hello, In the sales book, “The invisible touch”, Harry Beckwith states that it’s human nature; whether cowboys vs. indians or greeks vs. non-greeks, to be distrustful of each other. You might say that unfamiliarity breeds contempt. It’s human nature to be very cautious when are hearing about something new. People feel that they make a […]

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The Options Script (Evergreen Marketing Approach)

The script below could be used over the phone or even modified to be used via email. It’s probably the most honest, direct, and easy approach to use. It requires zero prep time and is always relevant. And it doubles the possibility of the prospect saying “yes” as it could apply to them as a […]

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Who Gave You My Name? (Script)

Hello, Having the correct phrasing for an otherwise awkward situation can often smooth out the bumps in a recruiting call. “Who gave you my name?” is a question that comes up over and over, so you’ll want to prepare, rehearse, and hopefully memorize an answer that you can say naturally and with integrity. Below is […]

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