Put the Wet Stuff on the Red Stuff


When firefighters enter a building that’s engulfed in flames, they never know exactly what danger might be lurking around the corner.

It’s natural when they’re feeling overwhelmed or confused to have their sympathetic nervous system kick in, and cause them to freeze and become immobilized.

To counter this natural tendency, they’re created simple actionable commands to snap themselves back into focus and action. One of my favorites is, “Put the wet stuff on the red stuff”.

As recruiters we don’t deal in life and death struggles, but we do face a daily deluge of changing priorities, frustrations, and potential overwhelm.

We too need simple, actionable commands to snap us back into focus and action. Here’s one such slogan I use with my students and coaching clients:

Aim for one interview (sendout) per day
and whatever else you can get done before 5 pm.

Simple, eh?

Simple but by no means easy. In fact “one interview per day” is unattainable for most recruiters, but that’s not the point.

The point is to get and stay laser focused on what leads to the big bucks; your clients talking to your candidates.

Narrowing the aperture on your to-do list helps you to avoid the ping pong multi-tasking mania that torpedoes your productivity.

When I work with owners, I want them to focus on subtraction; do less and accomplish more.

When you feel overwhelmed and confused about what to do next, remember to put the wet stuff on the red stuff.

Good hunting.



About Gary Stauble

Some people live to work, I work to live. I view recruiting as a means to an end – it’s a way to get more of what you really want from your life. Those things include financial rewards, self determination, expressing your talent, control of your schedule, more freedom, more fun and providing an extraordinary service for your clients. I assist owners and their teams in implementing leading edge strategies that create the biggest results with the least required effort.

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