Tag Archives: Marketing

The December Bonus: 9 Strategies for Overcoming Call Reluctance

Do you or your staff periodically experience call reluctance? If so, you’re not alone. Nearly everyone goes through this at one time or another. This report will give you 9 simple techniques that will get you into action and back on the phone- now. SAVE THIS NOW: 9 Strategies for Overcoming Call Reluctance (Report) To […]

Read more

How to Run a Top Ranked Retained Firm, w/ Adam Slone (Part I)

Below is your QUICK-START GUIDE, TRANSCRIPT and AUDIO for this month’s seminar: . Adam Slone is the CEO of Slone Partners; the 39th largest retained firm in the country.  Adam has a very innovative model and turns many standard ideas about how to run a successful firm (contingency or retained) on their head. His firm […]

Read more

How to Run a Top Ranked Retained Firm, w/ Adam Slone (Part II)

Below is your QUICK-START GUIDE, TRANSCRIPT and AUDIO for this month’s seminar: . Adam Slone is the CEO of Slone Partners; the 39th largest retained firm in the country. Adam has a very innovative model and turns many standard ideas about how to run a successful firm (contingency or retained) on their head. His firm […]

Read more

The November Bonus: The Permission Marketing Script

The permission marketing script is my favorite marketing approach for a brand new prospect. It’s a low key, soft sell approach that allows you to get the prospect’s permission to enter an ongoing dialogue with him or her. It makes the call easier for you to execute and easier for your prospect to say “yes” […]

Read more

“Ask Me Anything” – Audio Replay

Hello, Here is the audio replay from this week’s “Ask me anything” call. Here are the docs I mentioned on the call: – The Search Process Checklist – Marketing Options Script – The Permission Marketing Script Here are the 3 authors/ bloggers I mentioned that I’ve enjoyed recently: – James Altuchur – Derek Sivers – […]

Read more

The Confused Buyer Says “No”

If you were in a focus group for a new fast food restaurant and you were asked about how much variety and choice you would prefer, what do you think you would answer? If you are like the majority of Americans, you would likely say that you would prefer a large menu with more choices. […]

Read more

The April Audio: Big Biller Interview with Yosef Colish, Part I

Below is your QUICK-START GUIDE, TRANSCRIPT and AUDIO for this month’s seminar: . Yosef Colish is a partner with ECG Resources and has used a unique hybrid engagement fee model with stunning success. The model gives his clients options, sets his firm apart,  and eliminates nearly all haggling over fees. He breaks downs this model […]

Read more

5 Vital Marketing Questions

Hello, In the sales book, “The invisible touch”, Harry Beckwith states that it’s human nature; whether cowboys vs. indians or greeks vs. non-greeks, to be distrustful of each other. You might say that unfamiliarity breeds contempt. It’s human nature to be very cautious when are hearing about something new. People feel that they make a […]

Read more

The Options Script (Evergreen Marketing Approach)

The script below could be used over the phone or even modified to be used via email. It’s probably the most honest, direct, and easy approach to use. It requires zero prep time and is always relevant. And it doubles the possibility of the prospect saying “yes” as it could apply to them as a […]

Read more

21 Strategies for Overcoming Sales Call Reluctance, Part I

Below is your QUICK-START GUIDE, TRANSCRIPT and AUDIO for this month’s seminar: . In terms of marketing, its prudent to develop leads via all sources including email marketing and social media. Things have changed dramatically in the last 10 years but you’re still going to need to pick up the phone and skillfully convert those […]

Read more